ENG_01 2 to 4 weeks
Strategic Sprint
A focused engagement to solve a specific creative challenge, ship a campaign launch, or set the creative strategy for a major initiative.
Best For
Single campaigns, launches, urgent strategic questions
Fractional Leadership
Senior creative leadership, without the full-time overhead.
What This Is
Not unlimited access. Structured leadership.
Fractional creative leadership gives your brand the senior judgment, system thinking, and direction that comes from years of in-house leadership work, without the cost or commitment of a full-time hire. The engagement is structured: defined scope, clear priorities, predictable communication rhythms, scheduled creative reviews, and measurable outcomes.
What it is not: a fire-fighting Slack channel, an unlimited revision pipeline, or a way to extract a full-time hire's worth of work at a fractional rate. Premium positioning requires premium structure on both sides.
Engagement Models
Four shapes the work takes.
Most engagements start with one of these four shapes. Custom scopes are possible, but starting here is faster and clearer.
ENG_02 5 to 15 hours per week
Ongoing Retainer
Embedded creative leadership with weekly direction sessions, campaign reviews, team mentorship, and creative oversight on flighted work.
Best For
Brands without a senior in-house creative lead, ongoing creative direction needs
ENG_03 6 to 12 weeks
Systems Buildout
Defined scope to design and stand up the creative operations infrastructure your team needs. DAM, brand guidelines, workflow standards, template libraries.
Best For
Teams ready to scale who have outgrown ad-hoc creative production
ENG_04 Pegged to launch
Launch Support
Senior creative oversight for a specific product launch, location opening, or major campaign rollout. Scope and timeline pegged to the launch date.
Best For
High-stakes launches that need senior creative judgment without a permanent hire
What's Included
Every engagement, regardless of shape.
- 01
Defined leadership scope and priorities
- 02
Predictable communication rhythms
- 03
Scheduled creative reviews
- 04
Campaign direction and feedback
- 05
Workflow guidance and team enablement
- 06
Measurable outcomes tied to business goals
Next Step